SEO and Beyond: A Holistic Approach to Findability, DVD

In this video (DVD-ROM), noted web design expert, author, and consultant Aarron Walter demonstrates a holistic approach to building websites. He shows web designers and developers how to help audiences find their web content and rediscover it later. Viewers will learn the basic concepts behind SEO and findability, as well as practical web standards by watching Aarron take a real world project from paper to pixel.

The video will help you:
• Improve your websites by taking a holistic approach to planning, designing, and developing.
• Improve the findability of your websites using web standards.
• Avoid making simple mistakes that impact findability.

Running time: 1h 31m 3s

Aarron Walter is the author of Building Findable Websites: Web Standards, SEO, and Beyond (http://buildingfindablewebsites.com, New Riders, 2008) and the lead user experience designer for MailChimp.com (http://mailchimp.com). Since 1999 Aarron has been building websites professionally and has taught interactive art and design courses at colleges including Temple University, The University of Georgia, and The Art Institute of Atlanta, one of the few colleges teaching web standards since 2002. Aarron is a member of The Web Standards Project (http://webstandards.org) a n d l e a d o f t h e E d u T F C u r r i c u l u m P r o j e c t (www.webstandards.org/action/edutf/). He blogs, builds, and shares at aarronwalter.com.